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Platform: The Art and Science of Personal Branding. Cynthia Johnson

Platform-The-Art-and-Science.pdf
ISBN: 9780399581373 | 224 pages | 6 Mb

• Platform: The Art and Science of Personal Branding
• Cynthia Johnson
• Page: 224
• Format: pdf, ePub, fb2, mobi
• ISBN: 9780399581373
• Publisher: Potter/Ten Speed/Harmony/Rodale

Ebooks to download to computer Platform: The Art and Science of Personal Branding

The indispensable guide to developing a personal brand, finding an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson.   In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth. Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.

Personal branding - Wikipedia
Personal branding is the practice of people marketing themselves and their careers as brands. . of celebrities building a brand for themselves over some sort of social media platform. . Journal of Social Sciences, 16.2 (2008), 127-134 . The Art and Science Behind Personal Branding Online - Best
The Art and Science Behind Personal Branding Online Evaluate photos of yourself through crowdsourcing platforms such as Photofeeler―you'll get specific   Four Steps To Taking Control Of Your Personal Brand - Forbes
Therefore, personal branding is taking control of that perception and I just mentioned a bunch of different platforms that you can use to  Build Your Personal Branding for the Information Age | Simplilearn
The art of building a brand around oneself is called personal branding – and it is increasingly used social media as a platform to build their personal brand. Branding Yourself? Follow These 14 Tips To Build Your Strategy
As with a corporate brand, starting your personal branding strategy you'll have a hard time narrowing down the advertising platforms to  The art and science of personal branding [infographic] | Knowledge
Check out this infographic below by BestMarketingDegrees.org to learn more about the art and science behind branding yourself online. What Are The Best Ways To Build Your Personal Brand Online?
Before I spill all my secrets about building a personal brand, I'll start off of success building a large social audience on platforms like Twitter 

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